Our agency is our people. To that end, we’ve assembled an elite team of creative and strategic thinkers with multidisciplinary expertise. We see our account teams as extensions of our clients. We take great pride in providing innovative, and at times, disruptive ideas; however, most importantly, we listen to our clients and understand their unique business objectives. We believe the best outcomes are often the result of well-guided collaboration. Our clients are our partners and we take a long view approach.


Joe Ziznewski

President & CEO

Joe has served as President and Chief Executive Officer of Dark Roast Media since 2004. Joe began his career in 2001 as an Investment Banker at Ladenburg Thalmann & Co. Inc., a boutique investment bank with a focus on middle-market and emerging growth companies. At Ladenburg, Joe executed seven transactions representing over $300 million in the media, telecommunications, biotechnology, energy, and real estate sectors.

Prior to founding Dark Roast Media, Joe served in sales, marketing, and business development capacities at infoUSA, which offers full-service sales and marketing solutions through proprietary business-to-business and business-to-consumer databases.

Joe graduated cum laude with a B.S. in Business Administration from Babson College with concentrations in Finance and Entrepreneurship.

Oren Kramek

EVP, Chief Creative Officer

Oren, a Tel Aviv native, has served as the Executive Vice President and Chief Creative Officer at Dark Roast Media since 2011. Prior to Dark Roast Media, Oren worked with MTV, Comedy Central, Random House Publishers, and dozens of other leading companies in the advertising and entertainment industry. Oren brings to Dark Roast Media over 15 years of experience creating and crafting brands, campaigns, and products across a wide variety of channels and mediums.

Oren’s award-winning designs have always pioneered the possible, while remaining grounded in the tried and true principles of visual communication. Oren is bilingual and speaks English and Hebrew.

Oren graduated summa cum laude from Parsons the New School of Design.

Robert Moskal

Chief Technology Officer

For nearly 20 years Robert has been the driving force behind a great variety and quantity of software built for both the market and internal audiences. He excels at matching technical means with business ends to build innovative and stable applications that can evolve with changing opportunities and circumstances.

Robert has a superb record of delivering projects on time and on budget, a roster of delighted clients, and deep ties to the development community.

Farshid Hosseinian

Creative Director

Farshid is our latest addition to Dark Roast Media roaster of talents and serves in the capacity of creative director and visual designer.

Prior to joining Dark Roast Media, Farshid has spent a decade designing and producing quality content for a wide range of high profile clients such as: Bud Light, Intel, Tommy Hilfiger, NBC, UBS, and also with advertising agencies such as: Wieden & Kennedy, McCann Worldwide and Ogilvy. In late 2009, through the department of defense, President Barak Obama commissioned Farshid to design his Sigil of peace to be given to visiting foreign dignitaries.

Farshid graduated with a B.F.A. in graphic design & communications from the School of Visual Arts in New York City.

Ketura Kestin

Executive Producer

Born in Israel, Ketura Kestin was educated there and in England, France, Mexico and India, and is fluent in English, Hebrew, French and Spanish. Soon after graduating, Ketura began her media career in network television at CBS, where she was fast-tracked with increasing responsibilities as script supervisor and then associate producer of the CBS Evening News and The CBS Early Show, Also Managing special projects in marketing and promotion.

Ketura began her film career in France as deputy casting director of the prize-winning 2003 production, “Un Homme, Un Vrai”, directed by Arnaud and Jean-Marie Larrieu. In 2005 she relocated to Hollywood as personal assistant on the movie “Domino”, directed by Tony Scott. Most recently Ketura has been a key part of the Toronto-based production team of Twisted Pictures’ “Saw V” and “Saw VI”, and continues on “Saw VII 3D”. Ketura is currently a development and production executive with Serendipity Productions Inc., based in Los Angeles.

Stephane Gringer

Director of Media & Acquisition Marketing

Stephane is a critical thinker and team builder with over 15 years of management experience in the digital space. He possesses the ability to quantify creative leading to iterative campaign development and establishment of best practices. Stephane is also a strategic planner and cross functional leader who fosters communication between different departments to create new opportunities and efficiencies.

Stephane consistently recruits to produce large scale profits for companies who are focused on innovating in the digital space. Stephane is a seasoned expert in Media Management, Marketing Automation, Landing Page Optimization, Creative Development and Customer Acquisition. He has continued to develop a proficiency in user centered design, persuasive communication, and online behavior resulting in the ability to vastly improve consumer experience and conversion rates. Stephane possesses an innate ability to quickly deconstruct businesses to their core by identifying opportunities that generate exponential income through ancillary revenue streams.

Joe Mauriello

Creative Director Gamification

Chris Martins


Chris is a Designer at Dark Roast Media where, using his multidisciplinary expertise, he has created striking brand identities for over twenty companies in the real estate, hospitality, financial services, tech, and consumer products industries. Chris excels in all print and digital mediums, and particularly at creating clean visual messaging and impactful campaigns. Chris has worked with numerous companies including LeFrak, Blackstone, StuyTown, Ginkgo Residential, and The Cookware Company.

Prior to joining Dark Roast, Chris worked on several freelance projects. He believes that only once a design is foundationally sound is the designer free to think outside the box (or annihilate it all together). When he’s not gazing menacingly into a Macintosh monitor, Chris can be found at the nearest indie rock show, dive bar, or hiking trail.

Chris graduated from Endicott College’s School of Visual & Performing Arts with a B.F.A. in Visual Communications.

Jeff Norris


Jeff Norris is a Designer at Dark Roast Media where he has specialized in creating beautiful brand identities for numerous clients in the real estate, specialty construction, education, medical, financial services, and nonprofit industries. While potent across all mediums, Jeff excels at complex product and web UX/UI where he creates sleek, intuitive, human-centric designs. He has worked with a wide variety of accounts including, BMW, MINI, LeFrak, StuyTown, and Bozzuto.

Prior to Dark Roast Media, Jeff developed the brand identity for the Haiti Life Improvement Organization. In his spare time, you may find him at a local bar or sporting event.

Jeff graduated magna cum laude from the Robert Busch School of Design with a B.F.A. in Visual Communications.

Hanyuan Zhang

Junior Designer

Hanyuan is a Junior Designer at Dark Roast Media where she has used her expertise in Design and Marketing on projects across various industries.

Prior to joining Dark Roast Media, Hanyuan interned at several museums and galleries in China and France, where she developed strong passion for design and art. She believes that her diverse cultural background and interdisciplinary academic experience has influenced her to be a creative designer, market analyst, and most importantly, a highly collaborative team member.

Hanyuan spent time abroad at Université Paris-Sorbonne studying Art History, Criticism and Conservation and École nationale supérieure des arts décoratifs where she studied Fine/Studio Arts. Hanyuan graduated on the Dean’s List from Brandeis University with a double major B.A. in Fine Arts and Business with a minor in French and Francophone study. Hanyuan is fluent in English, Chinese, and French.

Kylie Keller

Business Development Manager

Kylie is the Business Development Manager at Dark Roast Media, where she has expanded the business and client network through B2B Marketing, social campaigning, and direct client marketing.

Prior to joining Dark Roast, Kylie has worked in several different sales and client-centric roles ranging from Real Estate to Investments, and has achieved exposure to the business through personal engagements and marketing strategy.

Kylie is originally from Southern California and moved to Manhattan to attend NYU and studied Economics with a double minor in Business and Art History. In her spare time, she loves to run in Central Park, cook, and travel.

Kathy Han

Project Management Analyst

Kathy is a Project Management Analyst at Dark Roast Media where she ensures successful and timely delivery of projects. She facilitates effective communication between clients and internal stakeholders, aligning goals and project results.

Prior to joining Dark Roast Media, Kathy served as the Operations Manager at Madison Avenue Couture, managing e-commerce operations. Kathy has worked in a variety of e-commerce and production roles at Gucci, Alice + Olivia, and Saint Laurent, where she developed a wide range of knowledge and skill sets in e-commerce including website management, visual merchandising, pricing, replenishment, and building client relationships.

Kathy holds a B.S. in International Trade and Marketing from Fashion Institute of Technology and an M.S. in Integrated Marketing with a concentration in Marketing Analytics from New York University. Kathy is fluent in both English and Korean.

Kel Kelly


Kel is a social media junkie who smokes Google Analytics in a crack pipe to get her day going and she is a self-admitted Facebook addict, who blogs, tweets, and pins with the best of them.

Kel was one of the first execs featured in Business Week's series on Top 20 "CEOs Who Twitter." She has also been profiled in SUCCESS magazine as an entrepreneur who changed her life and built a wildly successful business that allowed her more balance to be a better mom.

Raj Das


Das is founder and CEO at POM Partners, a global digital media incubation and acceleration firm. He is also head of corporate development at R2integrated, a digital marketing agency. During his career, Das has also headed up finance and strategy at a $500 million revenue global direct marketing company and completed investment banking transactions of more than $20 billion value.

Das received a bachelor’s degree from The Wharton School at the University of Pennsylvania in finance and multinational management. He is also a graduate of the Stanford executive program at the Stanford Graduate School of Business.

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