Pretty Thai – Love at First Bite

Dark Roast partnered with Pretty Thai on brand design and development served up with a spoonful of excellence.


Fresh out of culinary school and newly in love, Robert and Kristen started Pretty Thai as a food truck business in 2013. Like their love, the business soon blossomed into one of the most popular foodie experiences Austin, TX has to offer. After noticing a void in the culinary market, the pair developed their own line of specialty cooking sauces and spices– much to the excitement of home-chefs everywhere.


Pretty Thai is a young, fun, and energetic brand run by real people with extreme passion for their food and providing the highest quality meals possible. As with their restaurants, Robert and Kristen firmly believed in maintaining their standards of high-quality, amazing flavor, and versatility. Their brand goal was to create a visual identity that matched their enthusiasm and dedication. They chose Dark Roast to help them bring that vision to life.


Food & Beverage


Pretty Thai


Concept Development, Brand Development, Package Design, Image Direction, Photo Retouching, Website Design, Website Development, Wireframe Mockup Design, UX/UI Design, Copywriting, Menu Design,
E-commerce Integration

Ready to take a sip? Get in Touch Now

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