We partnered with food and restaurant industry powerhouse, Shake Shack, on a branded promotional video in recognition of Women’s Day.
Shake Shack began as a hot dog cart in New York City’s Madison Square Park. Today, Shake Shack has become a fast-growing titan among restaurant industry brands. The company stands among the most influentially conscientious fast-casual food chains in the world. From day one they’ve had a single brand mission: “Stand For Something Good.”
International Women’s Day is a global day dedicated to celebrating the social, economic, cultural, and political achievements of women everywhere. The day also represents a call to action for gender parity. Keeping with their mission to “Stand For Something Good,” Shake Shack approached Dark Roast to collaborate with their women leaders on a Women’s Day video that celebrated the achievements of women everywhere.
Industry
Restaurants & Hospitality
Client
Shake Shack
Services
Scripting, Video Production, Post Production, Editing, Audio Mixing Corporate & Promotional Video Production