Shake Shack – Diversity, Equity, & Inclusion

We partnered with food and restaurant industry powerhouse, Shake Shack, on a branded promotional video in recognition of Women’s Day.


Shake Shack began as a hot dog cart in New York City’s Madison Square Park. Today, Shake Shack has become a fast-growing titan among restaurant industry brands. The company stands among the most influentially conscientious fast-casual food chains in the world. From day one they’ve had a single brand mission: “Stand For Something Good.”


International Women’s Day is a global day dedicated to celebrating the social, economic, cultural, and political achievements of women everywhere. The day also represents a call to action for gender parity. Keeping with their mission to “Stand For Something Good,” Shake Shack approached Dark Roast to collaborate with their women leaders on a Women’s Day video that celebrated the achievements of women everywhere.


Restaurants & Hospitality


Shake Shack


Scripting, Video Production, Post Production, Editing, Audio Mixing Corporate & Promotional Video Production

Ready to take a sip? Get in Touch Now

Related Projects

Five Stuy Cafe Logo - White

Making Memorable Moments

PTL Events Brand Logo - White

A Suit & Tie Affair

Jed's Jerky Logo - White

Not All Jerky is Created Equal