Jason Cameron is an American television presenter and actor, most notable for his roles on the DIY Network’s  “Man Caves” and “Desperate Landscapes.” When he needed a new brand logo and visual identity to promote his celebrity brand, Cameron knew that Dark Roast was a perfect fit for the job.

We put on our work gloves and thinking caps to explore brand concepts that reflected Jason Cameron’s love of all things DIY. In addition to photography, videography, and graphic design, the finished brand logo was an embodiment of Cameron’s work ethic and dedication to the craft.